Microsoft aims to transform television by partnering with entertainment leaders to offer live and on-demand TV, movies, games, sports, music and more on its Xbox console.
From the press release:
Xbox 360 brings all your entertainment, friends and family together in one place. Now, easily switch from playing your favorite game with a friend out of state or even across the world to watching your favorite TV show with your family members on the same couch, all through Xbox LIVE. Ready to mix things up? Effortlessly switch from games to music to live TV and more, simply by telling your Xbox what you want to experience.
It sounds like quite a venture and may be further evidence that the next generation of consoles are still a long way off. Xbox TV is set to come out this holiday season. Here’s to hoping my Xbox doesn’t red ring by then.